Public Cloud Case Studies

Bankinter (Increase in Efficiency)

Spanish industrial bank through a joint venture by Banco de Santander and Bank of America
60% of Bankinter transactions are performed through remote channels, and 46% of those through the Internet.
Use of Public Cloud

– As an integral part of their credit-risk simulation application

– Developing complex algorithms to simulate diverse scenarios in order to evaluate the financial health of their clients.

400,000 simulations to get realistic results

– average time-to-solution down from 23 hours to 20 minutes

Razorfish (Increase in Productivity)

Razorfish, a digital advertising and marketing firm, segments users and customers based on the collection and analysis of non-personally identifiable data from browsing sessions. Doing so requires applying data mining methods across historical click streams to identify effective segmentation and categorization algorithms and techniques.

– High-cost SAN equipment for storage, a proprietary distributed log processing cluster of 30 servers, and several high-end SQL servers

– $500,000 in additional hardware expenses for Peck season

– Procurement time frame of about two months

– Cloud Benefits

No upfront investment in hardware, no hardware procurement delay, and no additional operations staff was hired
Total cost of the infrastructure averages around $13,000 per month.
500% increase in their return on ad spend from a similar campaign a year before

Japan Ministry of Economy, Trade and Industry —Consumer Site

Need to build an application to support a new government program targeting Japanese consumers in a short time.
Must be available to public via the Web and support potentially large and highly volatile transaction volumes

– Built in only 3 weeks

– 40 million consumers expected to access site at peak times

– Expected to support more than 20 million transactions …510,000 transactions first month

– Has helped boost sales of flat panel TVs and refrigerators

Presidio Health (Compliance)

Appistry for software; GoGrid for platform
Homegrown apps. for physician performance management and point-of-service collections
No re-architecting of on-premises apps. facilitated by front-ending apps. with message broker
Transient data in cloud; sensitive permanent data in traditional database

– PCI & HIPAA compliance

– No unscheduled downtime

– Flat costs for 50% more capacity

City of Carlsbad, California

The City of Carlsbad, California has 1,100 employees across 22 departments who work in 30 different facilities across the city.

– When the City began the process of standardizing its IT infrastructure, officials decided to review options for migrating from an on-premise e-mail and collaboration system to one hosted in the cloud.

– The City ended up selecting a cloud-based version of the Microsoft productivity suite, hosted in Microsoft’s data centers outside of Carlsbad. It was able to eliminate the costs of maintaining equipment, paying only monthly user fees for this new environment.

– 25 percent savings over the past year using the new off-site solution

– Immediate benefits after the migration, including better access to e-mail from mobile devices and new, integrated instant messaging and web collaboration for meetings and video conferences.

JohnsonDiversey Public + Private

Legacy on-premise systems were clumsy. Sharing documentation and collaboration was painful.
Storage limitations created inefficiencies
Adopted Google apps – gmail replaced in-house e-mail and docs augments
Microsoft Office environment
Using Google sites for internal for simple team and project collaboration
Google app. engine used to build an internal talent review application
Oracle CRM On Demand used for remote sales force

– Rapid rollout and adoption of applications across

3 ½ month for complete total project — Google docs rollout over a weekend.

– Bandwidth consumption for messaging and collaboration reduced by 20%

– Total investment pays back in 14 months. Reduced operating cost of email/collaboration environment by 70%

– User satisfaction and use up more than 25

Author Solutions — Running the Business in the Cloud

Automate self-publishing workflow for authors and publishers
Integrate disparate back- and front-office systems into a complete solution
Created an end-to-end self publishing application using salesforce sites, force.com and Amazon services
Integrates with existing on-premises systems including crystal reports, Microsoft Dynamics, Great Plain

– Developed application in significantly less time and for lower cost than that estimated for a traditional custom in-house application

– Lower ongoing operational costs

– 50%-75% reduction in time and cost to modify workflow and add products

Domino’s Pizza finishes last piece of cloud computing move

Domino’s Pizza has completed a major move to cloud computing, aimed at freeing up internal resources. The company is using the hosted RackConnect service from supplier Rackspace for its applications and platforms.

Domino’s Pizza UK is moving its e-commerce site, online payment gateway, corporate e-mail and back-office systems into the cloud, with the aim of increasing scalability and saving money.

RackConnect will enable Domino’s to select which applications are placed where in the managed hosting infrastructure. For example, applications that require a high level of security, such as an internal e-mail system, can be hosted on dedicated physical hardware.

Domino’s will also be able to take advantage of the on-demand scalability the Rackspace cloud offers, for instance, developing new smartphone or tablet applications, or handling the demands of a digital marketing campaign.

Domino’s new hosted architecture is expected to go live this September.