Mobile Cloud-There are no two ways about the fact that mobile platforms enjoy the frontstage as most preferred internet surfing devices. US statistics reveal that almost 60% digital time of US citizens is spent on mobile devices such as smartphones and tablets.
While business owners have been able to work smartly and more efficiently by mobile optimizing their services, the developments in mobile cloud computing are bringing revolutionary changes in the way mobile computing and communication services are being presented to the users.
Here are some reasons why mobile cloud should be on your agenda if you have not already moved to one:
Affords Better Customer Service
More mobility means happier customers due to lesser response time. Customers take advantage of the fact that they are able to connect more easily and remain more available. Other benefits include the ability of the customer to provide self service and the enhanced ability of the businesses to provide processes more suited to mobile lifestyle.
Assists Day-to-Day Operations
Small and medium business enterprises that make use of mobile technology experience enhanced flexibility and efficiency. Integration of a mobile cloud can help your business in unlocking its incredible productivity. CRMs allow you to do almost anything on the move right from reporting to file sharing.
Allows Better Access to Customers
One obvious advantage of mobile cloud is that businesses can reach the customer where he or she is. It allows you to engage with your customers in real time through messages and alerts. With “Geolocation Technology” in place, you can come to know when is your prospective customer at the right location allowing you to interact with him or her at the right time and place. Another payback aspect of investing in mobile cloud is that you can optimize pages and allow easier access to product information through it.
Aids Crisis Management
When a business used to experience some problem with its IT infrastructure in the past, there was no provision of an immediate backup which resulted in loss of revenue and bitter customer relationships. With the advent of mobile cloud technology, there is no such threat looming over business owners because now they can swap over to their tablets and smartphones with ease.
Fosters Employee Freedom
According to an estimate, the beginning of 2015 will see more than 1.3 billion people telecommuting. The days of being compulsorily glued to your workstation for continuous 8 hours are gone. Cloud technology has resulted in a more flexible work style for employees resulting in more productivity and reduced loss of precious working hours. This allows businesses to reduce their overhead and step up efficiency in an environment where time is money. Business owners, employees as well as consumers have started seeing the immense benefits of such a shift. With a mobile office, teams remain better connected, flexible and in the best of spirits.
Mobile cloud means something more than just working on the go. It means more streamlined business, better communication and better customer service. With mobile cloud computing, there will be lesser instances of a crisis erupting out of nowhere and leaving a business shattered due to data loss. The bottomline is that mobile cloud is here to stay and make further progress to ease out the business operations and customer experience.
Deney Dentel is the CEO at Nordisk Systems Inc., a managed data backup and recovery solution company in Portland, OR. Deney is the only localised and authorised IBM ProcTIER business partner in Pacific Northwest.